“Work From Home” is terrible branding, precisely because it fails to communicate the fundamental freedom that comes with these new policies. It’s not about further imprisoning us in our homes — it’s about empowering us to think and work exactly where we are personally most productive.
Sure, some remote jobs might have location requirements:
- Meetings: to be close in proximity to company for customer offices for in-person meetings
- Taxes: employment tax law requirements pertaining to their state or country
- Certifications: a job requires certifications that are location-specific
- Travel: a position is travel-heavy so you need to be close to transport hubs
- Time zone: addressing collaboration with peers a certain time zone
If you can dod the job one mile from the office, what is stopping you from one hundred miles, or the other side of the globe/ Working remotely increases flexibility and autonomy for staff. Technology such as the internet, video conferencing, collaboration platforms, and cloud services keep people connected. Attend meetings and be productive on projects from anywhere, anytime. You can also find more and better-qualified candidates, and incentivize to retain talent, and saving on overhead costs.
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